Wednesday, March 16, 2011

Main Street Arkansas Update - March 14, 2011


West Memphis of a Few Years Ago

Main Street Arkansas Calendar March 14 - March 18 , 2011
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MONDAY Cary – annual leave
TUESDAY Greg, Mark & Susan – West Memphis
WEDNESDAY Greg, Mark & Susan – Heber Springs
THURSDAY Susan – South Main
FRIDAY
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IN THIS ISSUE:

Main Street Looking to Boost Tourism with Street Performershttp://www.eldoradonews.com/news/localnews/2011/03/09/main-street-looking-to-boost-tourism-wit-28.php

Main Street Russellville Participating in Clean and Green Programhttp://www.couriernews.com/story.php?ID=27406

The Keys for M-Es – Micro Enterprise Business Conference (http://esdn.ticketbud.com/keysconference), April 18 and 19, 2011 at the 1905 Basin Park Hotel will be presented by the Arkansas Small Business and Technology Development Center (ASBTDC) and Eureka Springs Downtown Network and is sponsored by the 1905 Basin Park Hotel. The 2-day conference focuses on the tools needed for Small Businesses to survive, thrive, and grow. Most small businesses in our region are 1 - 15 people and they have different needs then other larger businesses - the Keys for M-E's Conference is developed just for you and what you need.
The conference will give Real World Tools that you can apply immediately to your business and will focus on three areas: Internet Marketing, Customer Service and Motivating You & Your Staff. With these three areas you will be able to power into 2011 with confidence and the knowledge to grow your success.
Featuring noted Marketing Expert, Joanna Steele presenting Making Internet Marketing Work for You, Your Business and Your Town – Sponsored by the University of Arkansas - Small Business and Technology Development Center. Steele’s 6 hour workshop, part of the Keys for M-Es Conference, will show participants how regular small town business practices such as knowing your customer, and serving his or her needs are exactly the principles that are used to create an effective internet marketing strategy. Members will learn how all the pieces of this strategy including a business website, social media, email marketing, review sites and directories work together. They will use this new knowledge to create a personalized Internet marketing strategy that fits their business, their time constraints and their skill level.
“The internet has given small towns and rural businesses a chance they have never been able to afford to compete with the biggest corporations and most popular tourism destinations. With the advent of internet marketing and social media, anyone can speak directly to people who are online looking for exactly what these towns and businesses have to offer,” states Joanne Steele. “But the internet requires a little knowledge and grit to conquer and get comfortable with. That’s my job.”
Three other sessions are planned to round out the conference and provide ongoing training and tools that small businesses can use the moment they return from the conference. Linda McFarlin, noted Customer Service Trainer will focus on bringing best practices to very small businesses. When the economy is down the only thing that really matters is customer service and she will build your skills to enhance your business. Sharon Spurlin, personal coach and mentor, will present a workshop featuring tools to keep yourself motivated and your staff. Her approach is to build your communication skills and refuel your passion for what you do everyday. Walk away feeling like you can share your enthusiasm with your customers and your staff to create excellence in your business. The ASBTDC will include a session on resources that are available with easy access through the University of Arkansas Center.
Tickets are $65 for the 2-day conference and include all sessions and the Reception Monday evening and can be purchased at http://esdn.ticketbud.com/keysconference.


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About ESDN: Eureka Springs Downtown Network in partnership with Main Street Arkansas as part of the National Trust for Historic Preservation program and the City of Eureka Springs, Arkansas, works to support preservation, business education, promotional programming, economic development and beautification in downtown Eureka Springs with the understanding that a vibrant downtown is in the best interest of the City as a whole.
For more information regarding ESDN, its programs, initiatives and volunteer opportunities, one should contact Wolven by phone at 479-244-5074 or via email at .